Experimental Design & Evaluation (610:595) Fall 2017

This course studies the fundamentals and critical techniques for the design of experiments and the evaluation of the resulting behavioral data. The goal is to develop a broad understanding of the experiment choices one can make, the consequences of those choices, methods for detecting inappropriate choices and making better choices, and interpretation of results including any limitations placed on the conclusions. At the end, students are expected to carry out their own human-centered research experiment and evaluation.

In this course, students will learn and practice the experimental design and evaluation process of user-centered design. The students will learn different methods for user-centered research, user interface design and evaluation and experimental design through lectures, reading literature, and in-class discussions. Students will have to apply them to obtain empirically verified evaluation results in a group project throughout the semester. They will practice collaboration in teams, including the presentation of the project results in oral and written form.

Through a series of weekly assignments, you will complete semester-long group projects in teams with other students.<

Throughout the semester, students will:

Main textbook: Beyer, H. & Holtzblatt, K. (1998). Contextual Design: Defining Customer-Centered Systems, hereafter abbreviated CD. Morgan Kaufmann: San Francisco, CA. ISBN 1-55860-411-1. An online copy of the required sections will be provided.

Required Canvas Readings: There are chapters selected from several other books and research papers that will be uploaded to Canvas.